The World's Best Beer Trip (ever)

We get a lot of overhyped media releases here at Australian Brews News to the point that we get pretty jaded by the overwrought adjectives, so when a release comes through describing something that is really pretty freaking cool, and still manages to make fun of itself, we take notice. Check it out. Tell me you don’t want to win this one…

Media Release

The World’s Best Beer Trip (ever)

Worlds Best Beer TripYour chance to win a trip to six of the world’s best craft breweries

Two of Australia’s leading craft breweries, 4 Pines Brewing Company and Feral Brewing Company,have teamed up with some of the world’s best craft breweries to offer one lucky beer lover the trip of a lifetime. From Taiwan to Tasmania, Angola to Armenia, beer enthusiasts from across the globe have the opportunity to spend a couple of weeks hanging out at some of the coolest breweries known to mankind.

The fortunate one will be flown craft beer class (economy) on a round-the-world ticket, stopping off at each of participating breweries for a few days of brewing, bottling, pulling beers and doing whatever else these breweries do to help keeping their operations ticking over. And if that’s not their scene, they’re welcome to simply hang out, down some kick-arse beers, eat some great food and have a damn good time.

The legendary list of craft breweries touting this as “perhaps the most fun, ever, in the history of beer”

includes:

  • 4 Pines Brewing Company (Sydney, Australia)
  • Feral Brewing Company (Perth, Australia)
  • Good George Brewing (Hamilton, New Zealand),
  • Meantime Brewing (London, England),
  • The Brew (Shanghai, China) and;
  • Victory Brewing (Philadelphia, U.S.A.).

Entries are via the participating brewery’s social media channels with more details on entering the World’s Best Beer Trip website. Entrants must submit a photo of something interesting and explain in no more than 50 words: WHY SHOULD I WIN THE WORLD’S BEST BEER TRIP? None of that soppy, sentimental carry on will get you over the line – humour and creativity is a much better bet.

Each brewery will then choose a finalist and all six of these will be showcased on the World’s Best Beer Trip website where they’ll vie for the most votes to win the grand prize of flights, accommodation and dinner at each of the brewers’ hospitality operations. It’s a once in a life-time opportunity for the winner to immerse themselves in the brewing culture and cuisine of some of the best brew-pubs from around the world.

Jaron Mitchell, GM and Co-founder of 4 Pines Brewing Company said he’d be very surprised if the entire world-wide web doesn’t come to a grinding halt with the overload of traffic from entrants.

“First we think Facebook will shut down. This will cause social panic. In a knock on effect with people looking for other mediums to communicate, Twitter, Linked-In and eventually mobile phone networks will also become overloaded. Soon after, more secure banking and then government and military networks will be corrupted. Skynet will become self-aware at 6:18PM Pacific Standard Time.”

Steve Finney, Marketing and Sales Manager of Feral Brewing Company says;

“It is truly unbelievable to think that an Arnold-like being will be sent back in time to the year 2013 to help save the human race from such beer promotions as ‘win a cap’ or ‘drink four flavourless dry beers to win a boom box esky’ . Deep down I think we all knew that the next social network blockbuster sequel was going to somehow involve a worldwide network of craft breweries, Facebook, Twitter, Instagram and a God-like being that will be sent around the world to record, drink and eat to save humanity from boring, flavourless and bland beer. But it is true and Judgement day is coming.”

Australian entrants need to submit their entries via the following social media channels by 8th October 2013 11am Eastern Standard Time.

4 Pines Brewing Company

Instagram – @4pinesbeer

Feral Brewing Company

Instagram – @feralbrewing

For more information on the World’s Best Beer Trip head to www.worldsbestbeertrip.com

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