The Independent Brewers Association (IBA) today launched its Members Benefits Programme with the highlight being a chance for one lucky member to win a trip to Austria courtesy of Anton Paar.

The IBA is focused on delivering members significant value on top of its work in driving consumer awareness through the soon to be released independent beer seal and lobbying for excise reform.

This programme will give members access to exclusive discounts and offers from a range of IBA associate members including the chance of a trip to Austria through Anton Paar.

“Member value is one of the four pillars of the IBA strategy and this programme is a key element to delivering that,” said IBA director Ben Kraus.

“Of course being a part of an organisation that is actively advocating on behalf of the industry and providing educational opportunities is important but sometimes it’s nice to get something a little more direct in terms of benefits as well.”

Members will gain access to a whole host of offers across a range of suppliers, including malt from Voyager Craft Malt, financial advice from Pilot Partners and cooling equipment from Mobile Refrigerated Air.

A full list of discounts and value offers from the IBA’s associate members will be available from the Member Offers page on the website.

“We are kicking off the programme with six businesses being involved but we see that increasing dramatically in the coming months,” said Kraus.

For more information please contact the IBA’s Acting CEO Chris McNamara on 0409 836 714 or chris@iba.org.au