This week on the podcast, the team discuss how breweries are marketing themselves in the climate of COVID-19 and why you shouldn’t ask your consumers to just refrigerate their exploding beer cans.

• COVID-19 marketing in the spotlight at ABAC
• Indie brewers taking on budget beer
• Moon Dog launches Pub in a Box
• Government report into Australian drug and alcohol use
• Exploding cans need refrigeration
• BWS is calling for new local favourites to add to stores

Our partners

Now in its 28th year, the Australian International Beer Awards celebrates and recognises the best commercial brewers from across the globe. As the world’s largest annual beer competition judging both draught and packaged beer, the AIBA offers an unparalleled opportunity to benchmark your beer against industry standards. To enter, or for more information head to rasv.com.au/beer today!

Radio Brews News is proudly presented by Cryer Malt. With over 25 years in the field, Cryer Malt are dedicated to providing the finest brewing ingredients to help brewers create the foundations of a truly excellent beer. Your premium brewing partner and proud sponsors of Brews News. and this is Brews News Week.

We thank Rallings Labels and Stickers for sponsoring this podcast. Brewers, if you are still applying self-adhesive labels to your bottles and cans, and believe that this is a sustainable solution for your packaging needs, you may want to call Rallings Labels, Stickers and Packaging and discuss your options with them. The team at Rallings will walk you through the various options available to you, that are more sustainable than applying self-adhesive labels which don’t help the environment at all. Whilst they do produce self-adhesive labels for many breweries, there is a much better way to ensure that your carbon footprint is lower than what you are currently doing by utilising pre-sleeved cans. Give the guys a call on 1300 852 235 to find out more.

If you like what we do at Radio Brews News you can help us out by:

• Sponsoring the show
• Reviewing us on iTunes or your favourite podcasting service
• Emailing us at producer@dev.brewsnews.com.au to share your thoughts

All letter writers will receive a brews news bottle opener and go into the draw to win a mixed six-pack thanks to our good friends at Beer Cartel who sponsor our letter for the week.